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CfP ASQ Special Issue

Photography / Advertising / Magazines

Advertising & Society Quarterly   /   Deadline: 08/01/25

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In the late-nineteenth and early-twentieth centuries, many photographers built their reputations and careers through their work in advertising photography. This relationship flourished during the magazine boom of the 1920s to the 1950s, which created a robust job market for photographers contributing to both advertising and editorial pages.

As photographic history gained greater prominence in higher education and museums during the late twentieth century, a long-standing division persisted: photography as art and photography as commerce. This disciplinary distinction was not reflective of photographers' practices which often blended personal and commercial work. Indeed, many photographers relied upon commissions to sustain their photography practices, leveraging commercial work to sustain or undertake ambitious creative projects.

For this special issue of Advertising & Society Quarterly (ASQ), we invite original essays that examine all aspects of photography's relationship to advertising. We are interested in reflections on photographers active in advertising, the role of professional networks in shaping photographic production, case studies of advertising campaigns, analyses of photographic ad placement, and investigations into stylistic shifts within advertising photography. Broadly defined, advertising is understood as the promotion and marketing of ideas and viewpoints, disseminated through the public sphere. Accordingly, we also welcome studies that address photography featured in trade publications, industry journals, and union magazines.

Contact Information

Tal-Or Ben-Choreen
Hamilton,

E: tal-or.ben-choreen@ago.ca