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2018 SPE Annual Conference: Uncertain Times: Borders, Refuge, Community, Nationhood / Hosted by The University of the Arts

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Industry Seminar: "Breaking into the Biz"

Thursday, March 22 - 12:00PM to 1:15PM
Grand Ballroom A

Sure you want to be a commercial photographer and you've got talent, drive and ambition but where do you start? In this seminar, veteran photographer Judy Herrmann will provide you with a wealth of resources and share real world tactics that will help you hit the ground running. Topics include finding work as an assistant, portfolio development, marketing your work, pricing, and developing sound business practices. This seminar is ideal for students and emerging photographers looking for guidance and advice, faculty members seeking resources for business courses, and anyone contemplating a career change into this exciting but challenging field.


Judy Herrmann
Judy Herrmann

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